A trusted, reliable and award-winning coach hire company

Williams Coaches was established in the 1950’s and has gained over 60 years’ experience of operating in the Passenger Transport Industry. The Company has gained accreditation for providing high quality service and are members of The Guild of British Coach Operators and

We have an extensive fleet of coaches, minibuses and school buses and can cater for all events and occasions including Business and Corporate travel, Clubs and Associations,
School Groups, Port and Airport transfers, Weddings and many more.

We are a safe, reliable and professional firm and offer coach hire services throughout Wales, the UK and Europe.

Schools Contracts

We feel it is of paramount importance that the safety & welfare of all passengers, including school children, is not compromised on any level. All our drivers are DBS checked and
undergo full pre-employment checks.

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Airport Transfers

Whatever your group size, and wherever you are flying from, we will make sure you get to your destination on time and will be waiting for you when you return.

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Wedding Functions

Make sure your wedding guests are transported in Luxury. We regularly transfer wedding guests between a range of local and national wedding venues and churches.

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Corporate Travel

Let us take the hassle out of your business and corporate travel arrangements. We are able to supply coaches with USB points, power sockets and WiFi, and we have the drivers and contacts to ensure your corporate travel arrangements run smoothly.

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Coach Hire Wales & UK

We don’t think there is a better way to travel the country than on one of our coaches. Whether it is a simple day excursion or a few nights away we are able to organise the complete package, (i.e. hotels, tickets and coach hire) so you can sit back and let our professional team take control while you relax.

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Sports Travel Management

Williams Coaches regularly transports sports teams and supporters to fixtures and activities all across Wales and the UK.

We can also help arrange hotel bookings, food and drink packages.

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Frequently Asked Questions

What Our Clients Say About Us

Just a quick note to say a HUGE thank you to one of your drivers John who has been an absolute legend. He has been great company, fantastic with children and staff alike and professional and courteous.


School group 

We would like you to know how impressed we were with the cleanliness of the coach and the comfort, mainly to express thanks to Kris our driver. He is a credit to your company. We have been on many coach holidays and he is one of the best ever so please pass on our thanks.


Passenger comments

...We had a perfect trip to London on Saturday; it was my best day out for a long time.

Thanks for arranging it all, Colin and Richard a dream team and even the weather was lovely.

It was enjoyed by everybody...


Private hire group

Thank you for the excellent service you provided last week for our trip to Northern France and Belgium. John Price was outstanding. He is without doubt the best coach driver we have had. John was perfect and will long be remembered by students and staff alike. John contributed to the success of the trip. We told him so when he left us, however please pass on our thanks to him. He is a star.

Private school group

I would like you to know that these 2 (John & Paul) were the best 2 drivers I've ever had for the 24 hour etc trip. I've been doing these trips for over 30 years with many companies and this is the 1st time I've felt I had to comment on how brilliant the drivers were. They were friendly from the start, joined in with the laughter but totally professional when driving. I've never seen such expert driving and that includes my many experiences with Swiss coach drivers who do the job every day. If I could nominate them for a driver award I would. If I can ever have John or Paul again, I would jump at the chance... Personally I cannot thank them enough

Tour Guide

I want to say thank you for our trip to Bath... we all had a lovely time and raised a lot of money for much-needed church funds. I have been asked especially to thank Colin. He really made us feel welcome and he kept us entertained, informed and looked after. He was especially kind to one of our party who was lost on the way back to the coach park. He went to find her and reassure her.

Private hire group

Yesterday we went on a trip to Bath Christmas Market, taken by Nathan. I cannot praise him highly enough!!! What a wonderful driver. He was patient, kind, comical and totally dependable and informative. His driving was fabulous. We had such a smooth, comfortable journey there and back. Thank you Nathan!

Passenger Comments

I am writing to convey our thanks to your driver John Price for his courtesy and consideration shown in looking after our group...We were all impressed at his skills in negotiating the hazards of a very difficult lane...

Private hire group

I am writing to say how pleased we were with the service provided by everyone concerned at Williams Coaches for our recent visit to Ostringen, Germany.

Your drivers were very professional, John Price looked after us extremely well and was excellent company. Derek Stockham also looked after us very well on this side of the Channel.

Please pass on our thanks to them and all your team. We look forward to doing business with you again in the future.


European private hire

I always know that I am in safe hands with William’s Coaches and Barry and Dave were indeed the dream team.  I can’t thank them enough for being so helpful and kind. Beyond the call of duty!

Private hire group to London

I'd just like to particularly thank you and your driver for the trip I organised to Penyrallt farm near Llandysul... He was extremely helpful, friendly and obliging. I've always found your company completely reliable and the standard of service provided first class, but I have to say your drivers go the extra mile (no pun intended!) to make our trips a success. It's very much appreciated

Brecon U3A

The Crai Ladies Club thoroughly enjoyed the day and we were all impressed with the efficiency of the driver and condition of the coach.

Passenger comments from a Private Hire

I was the Group Leader with a group and our driver was Jesmond Fenech. I want to mention to you how pleased we all were with, not only the very high standard of his driving but also his pleasant manner with the passengers. In addition he kept the coach in immaculate condition throughout. He was , in all respects, a credit to your company.

UK Tour Operator

We recently went on a two week tour of Wales...John Price was the driver. We are writing to tell you what a fantastic job he did. His driving skills were exceptional, getting us through many very tight places. But even more important, his personality was wonderful. He was calm and yet very caring of all of us. He was also one of the most humorous persons we have ever met. He had my wife laughing harder than she has in decades!

Passenger comments from a UK Tour

Just a quick word of thanks about our Cheltenham & Gloucester  day trip. As we would expect from Williams Coaches, the coach and Colin were excellent.


UK Tour Operator

…a very big thank you to you and all at Williams Coaches for the first class service you provided for our trip to the Royal Albert Hall yesterday. The coach was absolutely outstanding and your two drivers [John Price and Serg Butnaru] were excellent, they were very helpful in every respect and ensured us a great journey, please can you pass on our thanks again to them. 

Private Group to London

We had a lovely day in Berkeley and I always enjoy an outing more when John is the driver.
A very safe pair of hands. 

Brecon U3A

We are based in Reading and have just returned from the Lake Garda trip… We would like to mention your two drivers Colin and Serg to say just how helpful, friendly, knowledgeable and that nothing too much trouble for them and extremely professional it was a pleasure to be on the trip… 

Pauline and Kaz to Lake Garda

I just wanted to say thank you to all your team for the journeys to and from Abernant last week. Everything was just perfect and I will be in touch for a quote for next October in the near future.

School group to Abernant

“…we were very happy with both coach and driver and I would like to book the same coach (and driver Barrie if possible) for the same week next year… ”

Private Group to Walsingham


Just a quick email to say the school was so very very happy with the coach and the drivers – there was high praise indeed. I hope that we will get to work with you again.

School Trip to Ypres


Just a quick thank you to Phil (driver) for our school trip to Paris. Fantastic driver, great with the kids and staff, hopefully see you again another time.

School Trip to Paris


Thank you [Phil] you are a great driver… thanks for keeping us safe…thank you for the great tour; great time… thank you for your love and care for the last 10 days; enjoyed spending the week with you…thanks for keeping us safe in those beautiful and scenic routes, God bless you, it was good knowing you.

Passenger Comments

Our experienced drivers have arrived in Austria 🇦🇹 #coachhire #coachhirewales #pgl #teamwilliams #williamscoaches https://www.instagram.com/p/B8luTiGhPEr/?igshid=qc17mtm5b1m9

If all photos can come out like this we’d be onto a winner #coachhirewales #coachhire #londoneye #williamscoaches #bcbphotofriday

From all the pennies and pounds we had found on the floor of our coaches during 2019 we were able to provide #breconfoodbank with a complete shopping list for over 10 families in the local community. https://www.instagram.com/p/B7_v2F1hkyY/?igshid=12gwphgtbuzaq

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